Developer and exclusive distributor · Dubai, Geneva, Marrakech
We build what we sell.
A developer in Marrakech and an exclusive distributor backed by a platform born in Dubai. One point of contact, a bank-held escrow account, and figures you can check line by line.
- 72
- riads in design, financed by our partner bank
- 3
- phases of 24 houses, each carried by its own company
- Bank
- partner in Morocco: escrow account and financing support
- 3
- offices: Dubai, Geneva, Marrakech
Photo William John Gauthier · CC BY-SA 2.0
Our conviction
The model that built Dubai, applied to Marrakech with Swiss rigour.
The reference model is that of groups which, in Dubai, develop their own projects and exclusively sell those of third parties. This dual role gives the buyer a single contact who knows the site from the inside, and the partner developer an international network of investors.
Photo Mountassir Mourazik · CC BY-SA 4.0
- 01
We build
Our developments come out of a single model: floor areas, costs, prices and cash flow, stress-tested on three scenarios before the first shovel hits the ground.
72 riads in design
- 02
We distribute exclusively
Third-party developments we carry go through the same audit as our own: land title, permits, schedule, guarantees, price per m² benchmarked against the neighbourhood.
Third-party developments audited before distribution
- 03
We stay
A single point of contact from reservation to handover, then for letting and repatriating your income.
In your language, from abroad
Why SwissPro360
A complete set-up, not a middleman.
SwissPro360 carries the brand, the network and international sales. HMV Maroc SARLAU signs the mandates and invoices in Morocco. In between, a team that prepares, sells and follows every file.
- 20
- people working on Morocco
- 3
- connected markets: Switzerland, Morocco, Dubai
- 1,000+
- of referenced partners worldwide
Partners and directors
Build, subdivide, deliver.
Louis V.
Entrepreneurship and development, Morocco
Ten years designing and delivering property operations in France, from land purchase to handover: development, land subdivision, construction. He grew a building company into the leader of its market, then coached business owners on structuring their growth. In Morocco he steers programme development and developer relationships.
Structure and finance.
Jean-Luc C.
Private banking and wealth
Twenty years of private banking in Geneva serving international clients. His craft: structuring wealth, arranging financing and securing an investment outside one's country of residence. He brings buyers the rigour of a banker's reading and the discretion of a long-term relationship of trust.
Sell on the ground.
Stéphane B.
Premium real estate and development
Founder of an independent Geneva agency since 2006, always in the field and involved upstream of every development. One contact per mandate, discreet off-market circulation before any listing, valuations based on real neighbourhood data: his method made him a reference in premium residential on the Lake Geneva arc.
Distribute and equip.
Chakir B.
International distribution and PropTech
Twenty-five years of sales and sales-team management, from store director to company founder. Now a top seller in high-end off-plan real estate with international investors, he also builds the CRM and AI tools sales teams work in.
Career figures as declared, not audited.
The level of support
What we take on once a development is selected, for the developer and for the buyer.
Our developer relationships in Dubai
- Imtiaz
- HRE
- BNW
- Omniyat
- Ellington
- Sobha
- Binghatti
- Object 1
Sales materials rebuilt for each market and language
Brochures, presentations, web pages and campaigns reworked for each market, without changing the product's features or commitments.
Marketing and travel covered
The SwissPro360 set-up in Dubai funds the marketing and travel linked to sales.
A remote sales process prepared in advance
Reservation and frozen price, file and electronic signature, payment to a designated and verified account, receipt confirmed by an authorised person. Funds never pass through our operating account.
Financing for foreign buyers
Support and file preparation with a banking partner in Morocco, alongside cash purchases in foreign currency.
Banking arrangement being formalised. Buyer financing is subject to the eligibility of the buyer and the property, and to the bank's approval. No credit agreement is guaranteed.
One adviser, in your language
From reservation to handover, then for letting and repatriating income: one person coordinates the notary, the bank and the Foreign Exchange Office.
SwissPro360 · HMV Maroc SARLAU · Marrakech Trade Register 185413
Programme in design, financed by our partner bank. Sales launch to come.
An estate of contemporary riads on the Amizmiz road
Our first own development takes Marrakech's most fitting house, the riad, outside the walls: an open-air courtyard, two levels of galleries, a roof terrace facing the Atlas, a closed garage for two cars. Seventy-two houses in three phases, drawn, costed and stress-tested before the first stone.
- 72
- riads
- 3
- phases of 24 houses
- 2
- house types, 310 and 432 m² of floor area
- 13,4
- homes per hectare, against 4 to 10 observed along the road
Riad Derb
Launch phase, four bedrooms
310 m² of floor area, a 5 × 7 m courtyard oriented north-south, pool, galleries on two levels, 137 m² roof terrace, 39 m² side garage.
Riad Placette
Core and signature phases, five bedrooms
432 m² of floor area, a 6 × 8 m courtyard, pool, galleries with 2.65 m of clear passage, 198 m² roof terrace, 39 m² side garage.
Seven design decisions
Each decision was settled on a measurable criterion: light, cost, privacy or market absorption.
- 01
The courtyard as the main room
Through-plan, north-south, pool to the north. Two quarter-turns separate it from the street: it is never guessed from outside.
- 02
Sunlight calculated, not hoped for
Wall heights and room depths are sized on the winter solstice: on 21 December at noon, the sun reaches the back of the master suite.
- 03
A side garage, no basement
A closed two-car garage costs a fraction of a private basement and frees the site from groundwater, mass excavation and smoke-extraction constraints.
- 04
No riad shares a wall with another riad
The garage acts as a buffer between two houses: privacy and acoustics preserved, six metres of open air upstairs.
- 05
Eleven-metre streets
Street width proved the weakest saving lever: streets stay wide, drivable, as shared surfaces.
- 06
Craftsmanship where it counts
Zellige at the base of walls, cedar doors, tadelakt in the bathrooms: a riad's identity lies in the drawing, not in the quantity of material.
- 07
A sliding glass roof over the courtyard
Two leaves on rails, set above the parapet to let the winter ray out. Open, it costs six percent of the light; closed, it turns the courtyard into a winter room.
For those who do not know us yet
What protects your investment
You are investing from abroad, in a country whose rules you may be discovering. Every step is therefore entrusted to a third party with nothing to sell you: the bank, the notary, the technical inspector, the insurer.
Banking arrangement being formalised. Buyer financing is subject to the eligibility of the buyer and the property, and to the bank's approval. No credit agreement is guaranteed.
- Morocco's leading bank as conductor
- It finances the programme, holds the escrow account and releases each instalment only after progress is certified. Your money never passes through the developer.
- A legal framework, a notary
- Off-plan sale under Moroccan law: preliminary contract signed before a notary, instalments tied to certified stages, individual land title at delivery.
- Construction standards, inspected
- RPS 2011 seismic code, RTCM thermal regulation, Moroccan material standards. An accredited technical inspector validates every phase, from foundations to finishes.
- Materials whose origin is known
- Dressed stone, Atlas cedar, Fez zellige, Marrakech tadelakt: traced provenance, samples approved in the show house, technical sheets handed over with the sales file.
- Craftsmen chosen on their work
- Master craftsmen selected on references and visited works, written contracts, execution supervised by the architect. Craftsmanship is a skill, not an adjustment variable.
- A site that respects those who build it
- Registered companies, workers covered by social security, protective equipment, hours and pay monitored. The site is open to buyers' visits.
- Deadlines held by contract
- Contractual schedule per phase, milestones verified by the technical inspector, late penalties written into the contract, monthly progress report with photos sent to every buyer.
- One contact, in your language
- From reservation to handover and then letting: a single point of contact reachable from abroad, coordinating notary, bank, Foreign Exchange Office and repatriation of income.
Method
The same rigour applies to our own programmes and to those we distribute.
- Audit before distribution
- Land title, building permit, schedule, guarantees, price per m² compared with the neighbourhood.
- Transparent figures
- Developer prices shown without recalculation, payment schedule reproduced, yield assumptions visible.
- Sourced data
- Every macroeconomic figure links to its public source. Anything unverified is flagged as such.
- Support through to handover
- One point of contact from the first exchange to the keys, then for letting.
- One model, rerun on every change
- Areas, costs, prices and cash flow come from a single model, recomputed whenever the project evolves: buyers and the bank always see the same figures.
- Three scenarios, from cautious to favourable
- Every programme is tested on three scenarios before being presented to buyers and to the bank: the cautious one stays profitable, the favourable one shows the potential.
- A partner bank, an escrow account
- The partner bank finances the programme and acts as escrow agent: buyers' instalments are deposited on a dedicated account and released as construction progresses, under its control.
- Three phases, three companies
- Twenty-four houses per phase, each carried by its own project company: closer deliveries, prices adjusted phase after phase, each phase's cash kept separate and protected.
Market references
Our price, rental and financing assumptions rest on named sources: Knight Frank for Marrakech's residential corridors, AirDNA, Airbtics and AirROI for short-term rental occupancy and rates, ReaConsult and Dakimmo for observed sale prices, Bank Al-Maghrib and the HCP for the macroeconomic frame. Whatever is not sourced is treated as a working assumption.
- Knight Frank
- AirDNA
- Airbtics
- AirROI
- ReaConsult
- Dakimmo
- Bank Al-Maghrib
- HCP
Footprint
Dubai
SwissPro's original platform, the reference market for international investors.
Geneva
Management and European investor relations.
Marrakech
First city of operation, office and show villa.
And in distribution
We also distribute selected residences.
Third-party developments audited like our own: developer, land, permits, schedule, prices. They have their own page.
Let's talk about your project
A 30-minute video call, WhatsApp, or a meeting in Marrakech, Dubai or Geneva.